
Who would have thought a trivial row between a billionaire property tycoon and millionaire comedienne would drag on for this long?
When Rosie O’Donnell laid into Donald Trump on her chat-show just before Christmas, no one could have imagined that we’d still be talking about it a week into 2007.
It all began when Trump, owner of the ‘Miss USA’ franchise, nearly fired the newly-crowned winner, Tara Conner over her frequent visits to New York’s bars and nightclubs whilst underage.
A furious Trump called a press-conference and allowed the tearful beauty queen to keep her crown on the condition that she spent some time in rehab. This prompted a bemused O’Donnell to comment on ‘The View’ that the ‘twice-divorced and twice-bankrupted property tycoon was in no position to be a moral compass on such matters’.

In normal circumstances, these little feuds would just peter out. But with the season of goodwill well and truly behind us, two of America’s most combative personalities look unwilling to call it quits any time soon, as this extraordinary row enters its fourth week with ‘The Donald’ renewing threats to sue O’Donnell for her inaccurately remarks regarding his past finances.

Indeed, it is the bankruptcy remarks which continue to irk ‘The Donald’. A partial retraction by the lesbian comic failed to defuse the situation, and Trump has spent the past few weeks with a PR blitz against the lesbian comedian, slamming her past failures which included a magazine, chat-show and branded her ‘an untalented slob, a stone-cold loser, a bully and a big, big fat pig’. For the record, O’Donnell had earlier called Trump a ‘snake-oil salesman, a comb-over and a pimp’.

Cynics argue that Trump is making a fuss over nothing in order to promote his upcoming series of ‘The Apprentice’ which has seen a dramatic fall in ratings over the past couple of years. Trump vehemently denies that in all the interviews he does for the cable news channels, from Larry King on CNN to Greta van Susteren on Fox News.
On Tuesday night, Trump renewed his tirade against O’Donnell, only this time, dragging her boss and his own friend, the veteran journalist Barbara Walters, into the row. The latter had apparently told Trump in private of her unease over the hiring O’Donnell as a presenter on ‘The View’ - for which Walters is an executive producer - despite a surge in ratings since the comedienne’s arrival.
That, however, contradicts what she told the audience on Thursday in which she fully backed the comic and that O’Donnell’s job was safe. Trump immediately hit back on Friday by suggesting that Walters is being less then truthful about their conversation.
That means either Trump is lying, or Walters lied to Trump, or to the public, or both. Meanwhile, public support for O’Donnell – who has been on holiday since the new year – has increased every time ‘The Donald’ opens his mouth. Indeed, The New York Times even labelled O’Donnell as ‘the year’s best hire’ at the end of 2006.

In truth, there are no winners in this furious and highly-entertaining mud-slicking bitchfest. Trump comes across as a petulant bully with a gigantic ego, and has ‘betrayed’ Walters by making their private conversation public; O’Donnell also comes across as a bully and never thinks before she opens her mouth; Walters’s creditability as a respected journalist is now overshadowed by meaningless rows.
Nobody is complaining though; all the cable news channels have had a field day with this story – despite a busy news period with the deaths of Gerald Ford and Saddam Hussein, and the swearing in of the new Congress.
But it is quite staggering how a tiny little comment could trigger off such an almighty row between three of the most high-profile and wealthy individuals in America.
Neither O’Donnell or Trump is the type who would back down easily, and with Walters now knee-deep in it, the rest of us can sit back and enjoy this cat-fight between three wealthy
adults with a combined age of almost 200. After all, the last time we had a row between billionaires Trump and Martha Stewart turned out to be a bit of a damn squib!